Mass Communication Courses, Subjects, Colleges, Syllabus, Scope, Fees, Eligibility (2023)

What is Mass Communication

Mass Communication is generally termed as the very important process via which a message is communicated to large segments of people using mass media. Mass communication is usually used to distribute a similar message to a big group of the population that have means to use that form of mass media.

Journalism, advertising, and print media are the major examples of mass communication. There are two kinds of courses available for aspiring students in mass communication, an undergraduate degree and a postgraduate degree.

The undergraduate degree is Bachelor of Arts in Mass Communication (BA Mass Comm.) and the postgraduate degree in Master of Arts in Mass Communication (MA Mass Comm.).

Both courses focus on familiarizing students with the practical and theoretical aspects of mass communication.

Eligibility Criteria (UG & PG) of Mass Communication

If an aspiring student needs to be eligible for admission in the Bachelor of Arts in Mass Communication (BA Mass Comm.) course, he or she should fulfil the following eligibility criteria:

The candidate must have completed Senior Secondary/ 10+2 Standard from a recognized university.
The candidate must have a minimum aggregate percentage of 50% at the 10+2 level.

If an aspiring student needs to be eligible for admission in the Master of Arts in Mass Communication (MA Mass Comm.) course, he or she should fulfil the following eligibility criteria: -

The candidate must hold a Bachelor’s degree in any stream from a recognized university.
The candidate must have a minimum aggregate percentage of 50% at the graduation level.

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Entrance Exams for Mass Communication Courses

1. CUET: The Christ University Entrance Test (CUET) is organized by Christ University, Bangalore to help suitable students to gain admission in the suitable courses that the university offers.

2. TANCET: The Tamil Nadu Common Entrance Test (TANCET) is conducted jointly by the Tamil Nadu government and Anna University for students who are seeking admission in suitable courses in the colleges in the state of Tamil Nadu.

3. Merit-based admissions: Many recognized colleges offer admissions to students based on their merit and performance at the senior secondary level. Some universities might even give scholarships to students based on their performance.

Scope of Mass Communication in India and Abroad

Mass communication has a great scope and is a great way for students to start their careers. Mass communication opens up multiple avenues for a student as it allows students to take up very diverse jobs. After doing a BA in Mass Communication, the student can explore these job opportunities such as photography, news editing, journalism or radio jockeying. He or she could even go for higher education and pursue a Masters in this field. Completing the master’s degree improves the employability of the student and opens up job opportunities at higher positions.

Course Fees Mass Communication

	Minimum Fees		Maximum Fees
	Private	Government	Private	Government
UG	1.70 K B.A. in Mass Communication at Dayanand Arya Kanya Degree College, Moradabad	6.18 K B.A.(Hons) in Mass Communication at Mahatma Gandhi Kashi Vidyapith, Varanasi	13.50 Lakhs B.A. in Mass Communication at Amity University, Noida	3.25 Lakhs B.A. in Mass Communication at Tilak Maharashtra Vidyapeeth, Pune
PG	6.80 K P.G.D in Mass Communication at All India Institute of Management Studies, Chennai	2.11 K M.Phil. in Mass Communication at Maharshi Dayanand University, Rohtak	9.90 Lakhs P.G.D in Mass Communication at India Today Media Institute, Noida	1.53 Lakhs M.A. in Mass Communication at Pandit Lakhmi Chand State University of Performing and Visual Arts, Rohtak
DOCTORAL	90.00 K Ph.D in Mass Communication at NIMS University, Jaipur	12.00 K Ph.D in Mass Communication at Panjab University, Chandigarh	8.04 Lakhs Ph.D in Mass Communication at Jayoti Vidyapeeth Women's University, Jaipur	2.22 Lakhs Ph.D in Mass Communication at Mahatma Gandhi Central University, Motihari
DIPLOMA	1.00 K Diploma in Mass Communication at Khariar College, Khariar	4 Diploma in Mass Communication at Serampore College, Serampore	3.35 Lakhs Diploma in Mass Communication at Vel's Institute of Science Technology and Advanced Studies, Chennai	72.00 K M.Sc. in Mass Communication at University of Lucknow, Lucknow

Course Subjects

The following subjects are taught to students when they study mass communication: -

1. Aesthetics and Visual Communication

2. Photography

3. Journalism

4. Audio-Visual Communication

5. Camera and Lighting

6. Feature Writing

7. Audiography and Music

8. News Reporting and Editing

9. Marketing and Mass Communication

Careers in Mass Communication

Mass Communication opens up a lot of job opportunities, and most of these opportunities are very practical jobs in nature. If a person is interested in doing a practical job, he or she can pursue mass communication. This field is also for those who want to act as a bridge which connects two completely different subsets of people also sometimes regarded as the mirror of the society. Mass communicators are highly sought after by companies to promote their products/services, making this field a good career option.

Upcoming trends

Every industry has seen changes in the past few years. The mass communication industry has also seen a lot of changes. The upcoming trends in mass communication and journalism are: -

1. Multiple Platforms – Communications on multiple platforms has become very important as recently, digital platforms such as social media have been gaining a lot of popularity. A person working in mass communication must know how to balance digital and non-digital platforms.

2. Artificial Intelligence – Artificial Intelligence has become immensely popular in the last couple of years and has had an impact on this industry too. Machines can be programmed to learn the audience psychology, which makes it a big asset in this industry.

3. Podcasts – Podcasts are digital audio episodes. They have been gaining a lot of popularity and have especially been exponentially popular since that advent of coronavirus in both audio and video forms.

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Job Profiles and Top Recruiters

Mass Communication Job Profile

The job profiles of the people that graduate from mass communication are mentioned below: -

Job profile	Job description
Photographer	A photographer can work for an organization, have a freelance job or have his own business. Photographers click and modify professional-grade photographs.
Journalist	The job of a journalist is to write about current affairs in his or her chosen field in newspapers, magazines, for news channels or even online on blogs.
News Editor/ Anchor	News Anchors and News editors work for news channels and news networks. They work on filtering the content to be presented to the public and work as the face of that news channel/ network.
Advertiser	Advertisers work with marketing teams of a company to attract public attention that is much needed towards the company.
Radio Jockey	Radio jockeys work on radio stations. They play songs and work out new ways to improve the customer engagement of the radio station.

Top Recruiters

Mass Communication is a very sought-after course, and many reputed organizations look for mass communication graduates. The top recruiters that hire mass communication professionals are: -

1. Time Network

2. Zee Network

3. The Hindu

4. Door Darshan

5. All India Radio

6. India Today

7. Outlook

8. Republic Television Network

Average Salary

There are plenty of job profiles in the field of Mass Communication. The average salaries of the professionals that work in this field are mentioned below: -

Job profile	Average salary (in Rs.)
Photographer	Rs. 3 Lakhs p.a. (Approx.)
Journalist	Rs. 4 Lakhs p.a. (Approx.)
News Editor Anchor	Rs. 4 Lakhs p.a. (Approx.)
Advertiser	Rs. 4.5 Lakhs p.a. (Approx.)
Radio Jockey	Rs. 3.6 Lakhs p.a. (Approx.)

Required Skillset for Mass Communication

Certain unique specific skills are required while doing each job. The skills required in a person when he or she is looking to pursue mass communication are: -

1. Open-Mindedness – A person willing to pursue mass communication must have an open and objective mindset. As a journalist, a person mustn't have a preoccupied mind frame. This helps him or her to do the job in a much better way.

2. Persistence– Doing a mass communication job is a very difficult job and comes with its fair share of complexities. A person needs to have a persistent nature to overcome the problems he or she might face and perform the job well.

3. Research skills – A person seeking a mass communication job must have excellent research skills. The jobs in this area require a lot of research to gather the full knowledge about the subject.

4. Self-Promotion – Self-Promotion is the ability of a person to advertise himself or herself. The person must have an engaging presence and good story-telling capabilities. Self-Promotion is an essential skill required in this field.

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Course Curriculum for Mass Communication

There are mainly two Mass Communication courses. Bachelor of Arts in Mass Communication (BA Mass Comm.) is a three- year undergraduate program which is specially designed to give students the basic knowledge of mass communication and media. The three years in this course are divided into six semesters of six months each. The second course, Master of Arts in Mass Communication (MA Mass Comm.) is a two- year postgraduate program which is designed to give students a deep knowledge about the world of journalism, mass media and mass communication. The two years in this course are divided into four semesters.

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